Archive for the ‘books’ Category

BMGEN à Hydro Québec

Tuesday, June 21st, 2016

Séminaire sur business model innovation pour le centre de recherche IREQ de Hydro Québec, invité par son Naouf Naggar, chef du développement stratégique.


Les objectifs de cet exposé sont de (a) découvrir le Business Model Canvas et le Value Proposition Canvas, des outils visuels pour décrire des modèles d’affaires et leurs propositions de valeur, (b) mieux comprendre certains exemples marquants d’innovation par les modèles d’affaires, et (c) évoquer certaines approches de “design thinking” et “lean startup” appliquées à la conception de business models.

BMGEN/VPDesign masterclass at Boston

Thursday, June 2nd, 2016

A two-day public masterclass at Boston with Alex, presenting the newest concepts and the freshest thinking (web)

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After this workshop you will have:

  • Learned about and applied a practical visual language and innovation process to describe, challenge, and design strategy and business models.
  • Appreciated powerful examples of business model innovation, ranging from Fortune 500 companies to start-ups and social entrepreneurship ventures.
  • Explored and prototyped business models using design thinking, customer development, and lean start-up methods to boost future growth

“Always special to do a @strategyzer #masterclass w/ @alexosterwalder – 16 years of fruitful collaboration”

VPDesign à HEC Lausanne

Wednesday, June 1st, 2016

interview on the HEC Lausanne website “Business by design: The value proposition challenge” (web), récemment traduite en français (web).


“Developing a new business idea is notoriously difficult. Start-up failure statistics are discouraging – some 90 per cent of all new ventures fail, about 40 per cent of all new products or services cannot find sufficient buyers … (more)

BMGEN/VPDesign at Kyoto

Friday, April 8th, 2016

Keynote at Kyoto University , in the Tanaka Lab (web), invited by Prof. Katsumi Tanaka


“The Department of Social Informatics (web) seeks to clarify the structures of our highly complicated information society to actually build information systems using its techniques in the areas of global computer networks and large-scale databases, taking also into consideration the fact that autonomous decentralized information networks are becoming ubiquitous in our daily activities … (more)

This interactive talk with hands-on exercises aims at introducing the latest Business Model Innovation and Lean Startup tools. Particiants will learn the latest on how to design and test business models and value propositions to decrease the risks of innovation. Participants will apply the concepts, canvases and tools to design sustainable business models and innovative value propositions. Design thinking and customer development will also be emphasised for exploring, prototyping and experimenting value propositions and business models.

Interesting research seminar and nice presentation of a research paper that will be presented at WWW’2016 Montreal, entitled “Detecting evolution of concepts based on cause-effect relationships in online review”, by Yating Zhang, Adam Jatowt and Katsumi Tanaka.


Thursday, February 11th, 2016

Brève présentation de 15 ans d’histoire de BMGEN & VPDesign au Club HEC Lausanne (web), invitée par Graziella Schaller

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BMGEN at Lift conference

Tuesday, February 9th, 2016

Our co-author Greg Bernarda is running a BMGEN/VPDesign prototyping lab at LIFT conference with Strategyzer


Alex joined the Prototyping Lab as a robot


lean startup

Friday, January 8th, 2016

blog post and article “Why the lean startup changes everything”, by Steve Blank, in HBR

Screen Shot 2016-01-08 at 07.50.33

VPDesign recommended by Stanford

Tuesday, January 5th, 2016

VPDesign on the Stanford GSB recommended book list for 2016


Innovation Factory

Thursday, December 31st, 2015

Foreword for the English version of “The Innovation Factory” by Elmar Mock and Gilles Garel, announced for March 2016, which tells the story of the Swatch, in light of the C-K Theory, also illustrated by recent examples of innovations designed by Creaholic.



Tuesday, December 22nd, 2015

Comment construire un business model viable à l’ère du digital ?, conférence à USI’2015

“Une grande proposition de valeur se développe bien dans un bon business model. Alors, comment définir et construire un business model ? C’est le point de départ de la réflexion parce que généralement, le seul outil de départ des jeunes entrepreneurs est un business plan, ce qui n’est ni suffisant, ni approprié …  (suite)

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