Talk on BMGEN/VPDesign at USI “Unexpected Source of Inspiration”, organized by François Husquin, CEO of Octo.
“Thinkers and opinion leaders gather at USI each year to exchange ideas, draw inspiration, and discuss the digital transformation of our societies. USI welcomes over 1 200 attendees, [...] all committed to changing their organizations for the better and quenching their curiosity. (more)
The talk aims at discovering and applying the Business Model Canvas and the Value Proposition Canvas, two interrelated visual tools to describe, challenge, and design strategy and business models; and exploring design thinking, customer development, and lean start-up methods to boost future growth. (video)