Archive for the ‘books’ Category

BMGEN Club HEC

Wednesday, February 10th, 2016

Brève présentation de 15 ans d’histoire de BMGEN & VPDesign au Club HEC Lausanne (web), invitée par Graziella Schaller

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BMGEN at Lift conference

Tuesday, February 9th, 2016

Our co-author Greg Bernarda is running a BMGEN/VPDesign prototyping lab at LIFT conference with Strategyzer

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lean startup

Friday, January 8th, 2016

blog post and article “Why the lean startup changes everything”, by Steve Blank, in HBR

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VPDesign recommended by Stanford

Tuesday, January 5th, 2016

VPDesign on the Stanford GSB recommended book list for 2016

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Innovation Factory

Thursday, December 31st, 2015

Foreword for the English version of “The Innovation Factory” by Elmar Mock and Gilles Garel, announced for March 2016, which tells the story of the Swatch, in light of the C-K Theory, also illustrated by recent examples of innovations designed by Creaholic.

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BMGEN/VPDesign at USI

Tuesday, December 22nd, 2015

Comment construire un business model viable à l’ère du digital ?, conférence à USI’2015

“Une grande proposition de valeur se développe bien dans un bon business model. Alors, comment définir et construire un business model ? C’est le point de départ de la réflexion parce que généralement, le seul outil de départ des jeunes entrepreneurs est un business plan, ce qui n’est ni suffisant, ni approprié …  (suite)

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Thank You For Helping Us Win An “Oscar Of Management Thinking

Friday, November 13th, 2015

Blog post on Strategyzer by Alex

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This Monday, [Yves and Alex] were awarded the #15 spot and the 2015 Strategy Award by the Thinkers50 ranking of management thinking. [we] wanted to share a quick thank you to everyone who believed in our work and mission to change the way companies think about business innovation, strategy, and entrepreneurship (more) …

with Rita McGrath (previous winner)

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Thinkers50 Strategy Award

Tuesday, November 10th, 2015

Honored to receive with great friend Alex the Thinkers50 Strategy award (web) and to be selected #15 among the selected 50 top thinkers (ranking)

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Press Release here

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announcement by BMInc here
article in Business Insider here, in Inc. here
press release by Wiley here

dans Le Temps ici, l’Agefi ici et Bilan ici
mais aussi annoncé par HEC sur son site web et Unil web
(in English on HEC website)
sur le site de HEC Montréal ici et dans Les Affaires (post)

Dans l’émission Toutes Taxes Comprises (TTC)

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VPDesign au Québec

Saturday, October 31st, 2015

compte-rendu de VPDesign par Tatiana Yakovenko, dans Club de lecture Affaires (web)

Comment créer des produits ou des services qui intéressent vos clients? Commencez par concevoir la proposition de valeur ! Dans les lignes qui suivent, je vous dévoilerai le livre intitulé Value Proposition Design, un guide pratique d’innovation pour ceux qui veulent augmenter leur revenu et se différencier sur le marché grâce à l’approche innovante centrée sur l’expérience client. (more)

Titiana a développé une imagerie originale pour représenter l’écosystème de VPDesign

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BMGEN in Electronic Markets

Tuesday, September 29th, 2015

Interview with Alexander Osterwalder by Electronic Markets journal, which provides a compelling view on how research on business models emerged and describes how business model thinking makes a difference in practice (more)

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