Archive for the ‘books’ Category

Strategyzer team

Tuesday, May 26th, 2015

The wining team assembled by Alex, with Alan and Peter, in order to “put practical tools into the hands of every business strategy practitioner”.


BMGEN dans la revue Gestion

Tuesday, May 26th, 2015

article dans un numéro spécial de la revue Gestion sur les modèles d’affaires innovants, par Jacqueline Cardinal, « Yves Pigneur et le Business Model Generation : un modèle d’affaires au service d’un livre… ou vice versa ? », Gestion 2015/1 (Vol. 40), p. 47-53.

RIGES_401_L204     bmgenGestion


Visite à HEC Montréal

Tuesday, May 26th, 2015

Accueil chaleureux à HEC Montréal après un an déjà, content de revoir des amis montréalais, BMGEN/VPDesign toujours bien présents à l’Institut d’entrepreneuriat (web) et … à la Coop  :-)



Wednesday, May 13th, 2015

Research seminar at UBC Sauder School of business (web), invited by Yair Wand and Hasan Cavusoglu. The seminar aims at presenting the evolution of BMGEN research, visualised by the following picture:


Designing business models and similar strategic objects: a design science approach

Based on our work and experience in the field of business models, we suggest that the current research focus in strategic management and entrepreneurship could be improved and enlightened by some of the more conceptual and design-oriented research. We highlight three areas in particular in which design science research has excelled that could inform research in strategic management. The first area concerns the identification, formalization, and visualization of the core constructs and models of interest related to the design and analysis of strategic business issues. The second area corresponds to the exploration of how design thinking techniques and tools might contribute to improving the design and prototyping of alternatives to strategic business questions. The third area addresses the research in computer-aided design assisting the process of designing strategic management objects such as business models.

Osterwalder, A., Pigneur, Y. (2013) Designing business models and similar strategic objects: the contribution of IS. Journal of AIS, 14(5), 237-244.

VPDesign at Todai

Thursday, April 23rd, 2015

Seminar at the University of Tokyo (TODAI), invited by Prof. Hideyuki Horii, head of the iSchool and inventor of a creativity process.

Fruitful discussion with Kinya Tagawa, creative director and co-founder of takram design engineering, an award-winning design engineer experienced in a wide range of products including hardware, software and interactive art (more); Kinya is also visiting professor at Royal college of Art.

The workshop aims at presenting the Business Model Canvas and the Value Proposition Canvas for designing, assessing and challenging business models and their value propositions. Design thinking attitude will also be emphasized for exploring and prototyping business models. Finally, the synergy between the business model canvas, lean startup and customer development will be briefly presented for testing business models.

VPDesign launch event by Shoesha

Wednesday, April 22nd, 2015

keynote for the launch event of the Japanese translation of VPDesign (amazon), organised by the publisher Shoesha (web); translation by 瓜田 忍 Shinobu Urita



VPDesign for JIN

Wednesday, April 22nd, 2015

workshop for Japan Innovation Network (web) and Business Model Innovation Association at Tokyo, organized by Prof. Konno and Dr Shin Yamamoto; translation by 瓜田 忍 Shinobu Urita


Business Model & Value Proposition Design 〜独自のビジネスモデルと顧客価値を創造する方法〜
原著者Yves Pigneur(イヴ・ピニュール)氏から直接学べる貴重なチャンス! (more)

Other private workshops for Japanese companies (Panasonic, NEC, Sony)

VPDesign for BMIA

Wednesday, April 15th, 2015

workshop for the Business Model Innovation Association in Japan (BMIA), launched by Shin Yamamoto (web) and his colleagues


In the talk with hands-on exercises Yves Pigneur will introduce the latest Business Model Innovation and Lean Startup tools. Participants will learn the latest on how to design and test business models and value propositions to decrease the risks of innovation. He will, in particular, get participants to apply the concepts and tools from his new book, “Value Proposition Design”


A new visit in Tokyo

Sunday, April 5th, 2015

We arrived in Tokyo, for 3 weeks and a series of keynotes/workshops/meetings, at the University of Tokyo (iSchool), Japan Innovation Network (JIN), Business Model Innovation Association (BMIA), entrepreneurs and large corporations, and a last talk for the launch event of the Japanese translation of “Value Proposition Design”, organised by the publisher Shoesha (VPDesign).


VPDesign for Singapore Ideas Lab

Wednesday, April 1st, 2015

webinar on VPDesign for Singapore Ideas Lab, organised by Eric Saint-André, Director and Lead Advisor at ASA Advisory Services and founder of Singapore Ideas Lab

Singapore Ideas Lab is a community of like-minded people passionate about innovation, startups and making ideas happen. The community includes startups and entrepreneurs, intrapreneurs and staff from innovation units of leading MNCs / SMEs, business owners, business angels, VCs, employees, students, and anyone looking to kick-start their idea, simply curious and willing to help.


“Value Proposition Design is a powerful tool leveraging on the Value Proposition Canvas (VPC) to help come up, formalize and/or improve any startups, ideas, businesses value proposition. It zooms on two important blocks of the Business Model Canvas (or lean canvas) focusing on problem / solution fit (more)