masterclass at Hangzhou

Masterclass on Business Model Innovation at Hangzhou

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In this masterclass, Yves Pigneur introduce Business Model Innovation. Participants will revisit the latest on how to design and transform business models to decrease the risks of innovation or disruption. Design thinking and lean startup will also be emphasized for prototyping, testing and transforming business models. Ground rules and pitfalls in the use of the Business Model Canvas in large corporations will be illustrated. The new visual tools “Innovation Portfolio” and “Culture Map” will be presented and illustrated.
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