keynote at RCIS & Inforsid

keynote at the IEEE 12th International Conference on Research Challenges in Information Science (RCIS) & Inforsid’2018, Nantes

IMG_1052   Inforsid 2018

Based on his work with Alex Osterwalder on business models, Yves Pigneur will suggest that research in business innovation could be improved and enlightened by design science research in Information Systems. He will highlight three areas in which research in IS could inform the development of new business tools. The first area concerns the identification, formalization, and visualization of core constructs and models of interest related to business innovation and co-design of the “Enterprise of the future”. The second area corresponds to the exploration of how design thinking techniques might contribute to improving the design and test of alternatives in business creation. The third area addresses the research in computer-aided design assisting the process of designing business objects.

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