Fight piracy

Some of the major Chinese websites formed an alliance last week to monitor and fight the piracy of authorized online videos about the Olympic Games. The websites will jointly set up a round-the-clock monitor over the Internet, open hotlines to receive tips as well as publicizing a daily list of online pirates…

The partner websites promised to adopt proper technologies to prevent illegal links and not to provide Olympic videos for any unauthorized websites. They will also include only authorized Olympic videos in their search engines. The initiative is back by the State Administration of Radio, Film and Television (SARFT) which has ordered all websites to respect the broadcast rights of www.cctv.com - the website was granted the exclusive rights to conduct live streaming of the Olympics in the Chinese mainland and Macao over the Internet and mobile phones.

P.S.: A number of counterfeit mobile phone producers have officially applied to the Ministry of Industry and Information Technology (MIIT) to make branded products. The reason?Fake mobile phones do not sell well and the manufacturers are forced to dump their products – these companies have monthly sales of 50,000 to 80,000 units. The move to legality (and higher margins) is driven by stricter restrictions and the lack of distribution channels. In addition, consumsers are increasingly trading lower prices for brands and after-sales service guarantee. But the task of building a brand is by no means easy for counterfeit producers. Serious quality issues have tarnished their reputations.