The State Council (China’s top executive agency) launched an online mouring campaign: as part of three day mourning period related to the Sichuan earthquake, ALL websites were ordered to take down entertainment and game sections and to redirect to ones dedicated to commemorating earthquake victims. Some of the largest portals (Sina, Netease) immediately followed, re-directing frontpage entertainement.
In a sense, this reflects what is happening in other broadcasting media. For instance all TV stations suspended normal programming and only broadcast CCTV programs. Public entertainment will not be allowed either for the next 3 days.