Chinese authorities are investigating commercial text messages that were sent to more than 200 million mobile phone users (40% of all subscribers) through the networks of China Mobile and China Unicom.
The spamming has angered Chinese consumers. Already dubbed “Text-Message Gate”, the incident has even drawn public apologies from one major advertiser and China Mobile. It has also gotten the attention of the Ministry of Information Industry. Both the government and mobile operators are now working together to clarify regulations on identification and blocking of spam messages – the latter have launched hotlines of their own for users to report spam messages.
Will it be enough? Not as long there is no legal base in China for arbitrary trading of personal information!